Nike Airmax Zero
Watch the one before the 1.
The Concept
Playing around with the bubbles. Generating different Airmax bubbles where each one is representing an iconic model from 1987 to 2016
The Campain
Campain feature on the nike.com frontpage for the the Air Max Zero launch.
Frontpage feature on nike.com
Styleframes
After the brief we came up with a wide range of very quick sketched ideas for different approaches. Together with the client we narrowed these down in a process of thre different stages till we cam to the final campain proposal.
Credits
Client:Nike
Animation Studio: Aixsponza
Creative Direction: Christian Tyroller
Design and Concept: Elisabeth Schlichtner, Ingo Walde, Frederik Wiedel
3d Sculpting: Lars Korb
Animation: Jens Kindler, Christian Tyroller, Matthias Zabiegly